TY  - BOOK
AU  - Willmott,Michael
TI  - Citizen brands: putting society at the heart of your business
SN  - 0-470-85358-1
PY  - 2003///
CY  - Chichester
PB  - John Wiley & Sons, Ltd.
N1  - Бібліогр. : c. 237-250, Index
ER  -