TY  - BOOK
AU  - Zook,Chris
TI  - Beyond the core: expand your market without abandoning your roots
SN  - -13 : 978-1-57851-951-4
PY  - 2004///
CY  - Boston
PB  - Harvard Business School Press
N1  - Бібліогр. : c. 201-205, Index
ER  -