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Public relations

Wilcox, Dennis L.. Public relations: strategies and tactic / Dennis L. Wilcox, Phillip H. Ault, Warren K. Agee . - 5nd edition . - New York : Addison-Wesley, 1998 . - xxiv, 584 p. ill., tab. 23 cm.
К.: Бібліогр. : c. 549-565, Index.
ISBN: 0-321-01547-9

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